Posted: Sep 18, 2013 3:32 PM by Marnee Banks - MTN News
Updated: Sep 18, 2013 3:33 PM
BUTTE - On Tuesday at the Montana Economic Development Summit, scores of businesses got some technical help from the brightest minds at Google.
One of those businesses is Land Tamer, which manufactures amphibious vehicles.
Pat Miller, the owner of Land Tamer, explained, "It's a boat. It's an ATV. It's a snow coach or a tractor."
Miller attended Google's "Get Your Business Online" workshop, where trainers worked one on one to help build websites for Montana businesses.
For Miller, it's a chance to boost his web presence: "We are trying to optimize our website and reach more customers."
Miller sells his vehicles in 35 states and 10 countries, and hopes he can learn a few things from Google so he can tap more international markets.
Whitney Lemon of Google noted, "Ninety-seven percent of consumers research a product online before making a purchase, so it's very important that you're online so that searcher can find you."
Lemon explained, "We are giving them the tools they need to grow and optimize their website and those Google local listings. Because it's not only important to have those things but to get found online by your customers searching for you. So we are helping them get online and grow online.
Miller says he hopes to learn more about data collection, search engine optimization, and free Google tools; he said, "A lot of our business is coming from out of this state and out of this country, so it's a huge benefit to Montana to bring in orders from out of the country and out of the state. Our website is the primary way to get those people."
Click here to learn more about the "Get Your Business Online" program.